Indentities
Experiences

bright barrel

Bright Barrel is a non-alcoholic craft beer brand built around bold, hand-illustrated artwork and adventure-driven storytelling. The team came to me with their custom illustrations already created, but they needed someone to translate that art into a cohesive digital and visual experience that would define their launch.

I designed the full set of can labels and product renders, integrating their artwork into clean, modern packaging that spotlighted each illustration’s personality. I then brought those visuals to life through animated hero sequences, turning static art into dynamic motion to emphasize the brand’s playful, outdoors-inspired identity.

The landing page was built around this animation, establishing an immediate sense of character and elevating the artwork as the centerpiece of the brand. From layout to typography to product presentation, the site was designed to feel polished, intentional, and visually immersive—giving Bright Barrel a launch-ready digital presence that matched the quality of their craft.

The products

splash page experience

desktop

web experience

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