DECKED IN DENIM

Shot outdoors in the late-afternoon sun, Decked in Denim blends rock-chic attitude with classic Americana. Wind, grit, and lived-in blues set the tone as two models move through a rugged landscape, letting grain, seams, and metal hardware take center stage. Wide frames lean on horizon lines and negative space, while close-ups stay honest about texture — frayed cuffs, worn washes, leather details, and the way denim shapes to the body.

The goal was to build a set that reads editorial while still showing fit: fashion-forward angles, strong silhouettes, and lighting that sharpens every crease and stitch. The result is a story that sells both mood and garment — equal parts energy, edge, and timeless denim culture.